Most search traffic is shifting away from blue links and toward AI-generated...

https://andressbrilliantperspectives.huicopper.com/how-do-i-benchmark-competitors-in-chatgpt-and-perplexity

Most search traffic is shifting away from blue links and toward AI-generated answers. AI visibility optimization ensures your brand appears when users ask questions on platforms like ChatGPT, Perplexity, and Google AI Overviews